For most exterior commercial sign applications, LED has become the default — and for good reason. LED is more energy efficient, lower maintenance, more durable in Ottawa's climate, and increasingly indistinguishable from neon in exterior sign contexts. But the question of LED vs. neon is not purely technical — for some businesses, the authentic neon aesthetic is a deliberate brand choice, and that choice has real value.
This guide covers the practical differences between LED and neon sign technologies from the perspective of a sign company that installs both — so you can make an informed decision based on your specific application, budget, and brand needs.